Running with you the Sales Reps
You know that all prospect's won't appeal to you and visa versa, so it is critical that your research/homework is on it's game,will save you so much back end hassles.
I agree it takes alot of discipline to only attract the right type of clients, some are referred to you ,you may take over some when you are new to a company.
So what do you set as your guiding principles in "attracting the right clients".
First step define what is the right client, I spoke earlier about back end hassles, which to me, are they good payers, are they profitable, are they high or low maintenance, is there potential to grow business from them, do they have similar values.
Having said the above do you have a choice in the matter?
So many businesses( there are exceptions to the rule) just take on any type of client, just get sales, get sales,! rubbish. For 30 years I have witnessed, many reps and businesses focus on Attracting the right Clients. It can be done.
Till next time, go Sell your way to Success.
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